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Market Validation:

The #1 reason startups fail is building something nobody wants. Stop guessing what your customers need. Deploy a Horlio AI Agent to engage directly with your target market, ask the right questions, and gather real-world feedback before you write a single line of code.

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based on 1,000+ reviews

Alex J.

Saved us at least 10 hours a week on prospecting.

Brenda K.

The AI comments are indistinguishable from a human's.

Carlos M.

Our connection acceptance rate shot up to over 70%.

Diana P.

Horlio found leads we never would have on our own.

Ethan W.

It’s like having three extra SDRs on the team.

Fiona G.

The LLM scoring is scarily accurate and saves so much time.

George H.

Finally, a tool that respects LinkedIn's rules.

Hannah I.

We closed our biggest deal from a Horlio-initiated chat.

Ian J.

Setup was genuinely less than 5 minutes.

Jasmine L.

Our brand is suddenly everywhere that matters.

Kevin O.

The Smart Search feature is an absolute game-changer.

Laura N.

I can't imagine going back to manual prospecting.

Mike R.

The quality of leads is just consistently high.

Nina S.

It makes our outreach feel so much more authentic.

Oscar T.

Our pipeline has never been this predictable.

Penny U.

The team management features are perfect for our agency.

Quinn V.

Social Signals found us a pocket of high-intent users.

Rachel B.

It’s not just automation, it’s intelligent execution.

Steve C.

Our cost-per-lead on LinkedIn has dropped by 60%.

Tina D.

The weekly optimization reports are incredibly useful.

Umar F.

My AE's calendar is full. That's the best testimonial.

Vera M.

Forecasting is finally accurate because our pipeline is predictable.

Will P.

Our brand's share of voice on LinkedIn skyrocketed.

Xena Q.

This was our first sales hire. Best decision we ever made.

Yuri A.

We productized our LinkedIn service on Horlio and tripled our margin.

Alex J.

Saved us at least 10 hours a week on prospecting.

Brenda K.

The AI comments are indistinguishable from a human's.

Carlos M.

Our connection acceptance rate shot up to over 70%.

Diana P.

Horlio found leads we never would have on our own.

Ethan W.

It’s like having three extra SDRs on the team.

Fiona G.

The LLM scoring is scarily accurate and saves so much time.

George H.

Finally, a tool that respects LinkedIn's rules.

Hannah I.

We closed our biggest deal from a Horlio-initiated chat.

Ian J.

Setup was genuinely less than 5 minutes.

Jasmine L.

Our brand is suddenly everywhere that matters.

Kevin O.

The Smart Search feature is an absolute game-changer.

Laura N.

I can't imagine going back to manual prospecting.

Mike R.

The quality of leads is just consistently high.

Nina S.

It makes our outreach feel so much more authentic.

Oscar T.

Our pipeline has never been this predictable.

Penny U.

The team management features are perfect for our agency.

Quinn V.

Social Signals found us a pocket of high-intent users.

Rachel B.

It’s not just automation, it’s intelligent execution.

Steve C.

Our cost-per-lead on LinkedIn has dropped by 60%.

Tina D.

The weekly optimization reports are incredibly useful.

Umar F.

My AE's calendar is full. That's the best testimonial.

Vera M.

Forecasting is finally accurate because our pipeline is predictable.

Will P.

Our brand's share of voice on LinkedIn skyrocketed.

Xena Q.

This was our first sales hire. Best decision we ever made.

Yuri A.

We productized our LinkedIn service on Horlio and tripled our margin.

Zara B.

The 1,000 search limit was strangling us. Smart Search broke the chains.

Aaron C.

The 0-100 score is our single source of truth for lead quality.

Bella D.

The 'Comment-First' strategy feels less like selling and more like helping.

Chris E.

The dedicated proxy per seat gave our CISO the confidence to approve this.

Dana F.

The ROI isn't just in time saved, it's in bigger deals closed faster.

Eli G.

From logging in to a live mission in minutes. The onboarding is magic.

Frank H.

I used to spend my Monday building lists. Now I talk to warm leads.

Gina I.

We're showing up in conversations our competitors thought they owned.

Henry J.

It's the difference between a tool and a teammate.

Ivy K.

The optimization reports told us we were targeting the wrong persona. We pivoted.

Jack L.

We don't do cold outreach anymore. We do Horlio outreach.

Kate M.

My favorite feature? The 'Approval Queue'. Total control, zero effort.

Leo N.

This is the only tool that understands B2B GTM strategy.

Mia O.

The mission context from our website was 90% perfect on the first try.

Nate P.

Our board was impressed with the traction data, all sourced from Horlio.

Zara B.

The 1,000 search limit was strangling us. Smart Search broke the chains.

Aaron C.

The 0-100 score is our single source of truth for lead quality.

Bella D.

The 'Comment-First' strategy feels less like selling and more like helping.

Chris E.

The dedicated proxy per seat gave our CISO the confidence to approve this.

Dana F.

The ROI isn't just in time saved, it's in bigger deals closed faster.

Eli G.

From logging in to a live mission in minutes. The onboarding is magic.

Frank H.

I used to spend my Monday building lists. Now I talk to warm leads.

Gina I.

We're showing up in conversations our competitors thought they owned.

Henry J.

It's the difference between a tool and a teammate.

Ivy K.

The optimization reports told us we were targeting the wrong persona. We pivoted.

Jack L.

We don't do cold outreach anymore. We do Horlio outreach.

Kate M.

My favorite feature? The 'Approval Queue'. Total control, zero effort.

Leo N.

This is the only tool that understands B2B GTM strategy.

Mia O.

The mission context from our website was 90% perfect on the first try.

Nate P.

Our board was impressed with the traction data, all sourced from Horlio.

Horlio Expert

How can Horlio help YOU?

Tell us your role and industry to get an instant, AI-powered analysis of how Horlio solves your specific problems.

Are You Building Based on Assumptions?

Unsure of the Problem?: You have a solution, but you're not 100% sure you've correctly identified the market's most painful, urgent problem.
Is Your Value Prop Resonating?: You have two different ways to describe your product, and you have no data on which message actually connects with your target audience.
Don't Know Who to Interview?: You know you need to do customer discovery interviews, but finding and scheduling time with the right people is a slow, manual, and expensive process.
Afraid to Launch?: You're hesitant to commit significant engineering resources to a new feature or product because you lack the confidence that people will actually use it.

Your AI-Powered Market Research Platform.

Traditional market research is slow and expensive. Surveys are biased and focus groups are artificial. Horlio allows you to do "conversational research" at scale. Engage directly and authentically with hundreds of people in your target market to understand their real-world challenges and validate your ideas.

How Horlio Validates Your Product Strategy

Define Your Research Cohort.

Define Your Research Cohort.

Who do you need to learn from? Use our Person Search to build a highly specific audience for your research (e.g., "Product Managers at Series B FinTech companies").

A/B Test Your Core Messaging.

A/B Test Your Core Messaging.

Create two identical missions targeting the same cohort, but with two different Mission Contexts. Frame Mission A around "saving time" and Mission B around "reducing cost." The mission with higher engagement rates provides powerful data on which value proposition resonates more.

Ask Questions, Not Just Comment.

Ask Questions, Not Just Comment.

Configure your AI Agent's Communication Tone to be inquisitive. Instruct it to frequently ask open-ended questions in its comments (e.g., "That's a great point. How do you currently handle X?"). This turns every engagement into a micro-interview.

Uncover True "Voice of Customer" Data.

Uncover True "Voice of Customer" Data.

The replies your AI generates are a goldmine of raw, unfiltered customer language. Analyze the words they use to describe their problems. This is invaluable data for your future marketing copy and product design.

Source Your First Design Partners.

Source Your First Design Partners.

Set your mission goal to identify early adopters. The AI can engage prospects, and when a conversation starts, your human team can jump in and say, "Thanks for the chat! We're actually building a new solution in this space. Would you be open to being a design partner?"

Validate Demand Before You Build.

Validate Demand Before You Build.

Before committing to a major new feature, launch a "smoke test" mission. Write a Mission Context as if the feature already exists. The AI will engage prospects about it. The level of inbound interest and the number of conversations is your strongest signal of real market demand.

Frequently Asked Questions

Build with Confidence. Launch with Certainty.

De-risk your product roadmap and build what the market truly wants. Use the power of AI-driven conversations to get the insights you need to build a winning product.

Start Validating Your Idea Today

No credit card required. Launch your first mission in minutes.